Through the years I have compiled a subconscious list of things that winners do and losers do: word choice, behavior, etc. A lot of this will be anecdotal evidence, but that's good enough for me.

A client of ours said: "I need a game plan"

100% of my broke friends say things like that. "I think (but can't prove) I need a plan" is an excuse to not do anything.

You get to feel okay about yourself masturbating and sitting on your lazy ass 24 hours a day getting nothing done cause you don't have a plan, cause boy oh boy once you have that magical plan you gonna tear it up big-time!

Jump off a bridge. Go hit on every girl you see and read everything that's been suggested - there is a PLAN. The rest will come later. Fred Deluca (founder of Subway) wrote Ready, Fire, Aim, which is sorta the way Silicon Valley works now. If you walk into a VC's office, an angel investor, or you want to bring a partner on board and you ramble about your "plans," you are going to get laughed at.

Everyone understands - just get SOMETHING out, see what people say/do, then start making changes/improvements. More importantly, as to the "I need a plan" claim: ZERO POINT ZERO of my successful friends say this, EVER. If anyone here feels like they'd do better in life with a plan, fine, here is your plan: Hit on 20 girls per week next 10 weeks. Watch every single This Week in Startups with Jason Calcanus, get a six-pack. Spend 10 hours a week learning about fashion. This PLAN alone will greatly impact your professional/financial/social/love life.

We hear the words "winners" and "losers" and don't pay much attention to them because they sound very generic, silly words.

I really like them and think they don't get enough credit. Most decisions we make, even things we do that we don't realize are decisions, lead towards a win or a loss. Losers frequently make decisions that head down the loss path, and winners frequently makes decisions that head down the win path.

Here is a silly example: You own a start-up; you are growing rapidly and have serious deadlines over the next few weeks. You know that you will be taking Friday to Sunday off because it's your birthday. You are presented with an opportunity to go to Disneyland on a Monday.

Keep in mind that there is a great saying: "If you want to accomplish something, set a goal and give yourself not enough time. Deadlines force teams to BANG hard and crank work. It kills distractions; it makes for productive ecosystems. Anyhow, back to Disneyland. A winner sees a path towards a win, and going to Disneyland on a weekday, when you've taken days off and will have days off coming up, is not a path towards a win. You are probably saying to yourself, "Duh." Well, forget you, because 99% of guys do this and worse.

The fact is, almost every single one of you has met a girl, gotten love and not gotten her number "'cause she doesn't live around here." WHAT THE %#@$? How is that a path to a win? LOSER.

• You will never be in her city, ever?

• She will never be in your city again?

• You will never be in the same place?

• You know for a fact she has no hot friends that will be visiting?

How 'bout this one: I visit her city and you can now set me up with her to show me around and earn imaginary points from me. DONT BE A LOSER.

Losers refuse to take winning paths.

Next, another dude asked, "Does this mean having an open mind?" when I was talking about the importance of being objective, how this has been key contributor to my success.

In my experience, educated and successful people say the word "objective" three times a day or more.

In my experience, broke hippie bums say "open-minded" 20 times a day. "Open-minded" is a pedestrian way of speaking. "I need to get out of my head." I dunno what that means, but shut up. You sound like a little wuss, and NO ONE wants to hang out with someone who says stuff like that. 100% of the people I've known that have said that are ding-dongs.

Winners don't say those things.

I've never hear someone that I respect say that stupid line. Turn off brain chatter. Plug ahead and get it done, invest in yourself, hit on girls. You probably have tons of brain chatter because you don't have anything going on. You have all the free time in the world to have elaborate conversations with yourself. Even if the brain chatter won't stop, shut up and keep that to yourself and your therapist.  

No one in the real world has time for your brain chatter. Focus on finding paths that lead to a win.

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